MARCH 11-12, 2023


Austin, Texas 78701

From the meteoric rise of AR, VR, AI and the metaverse, to the astonishing power and creativity behind brand collaborations and innovations, and into the seemingly limitless next frontier of hyper-personalized wellness, the fashion, footwear and beauty industry is at a time of unparalleled transformation in creating a deeper connection its core audience.

WWD, Footwear News, and Beauty Inc experts are joined by the thought leaders, celebrities, entrepreneurs and the game changing minds charting the road ahead, to unpack these questions and more, at the Fairchild Wear House – the fashion and beauty innovation destination of SXSW 2023.

Through candid conversation and high touch custom experiences that embrace the ingenuity of the world’s most forward-thinking brands, The Wear House offers an insider’s perspective on what’s inside, what’s in store and what’s inspiring the industry’s path forward.


Austin, Texas 78701



Contact Us


Fairchild Live


Hillari Lazzara

Health and Safety

The health and safety of our staff, partners, and event participants is our top priority. This year, we’ll be implementing new policies and procedures based on the latest guidance from federal, state, and local health officials on preventing the transmission of COVID-19. Masks and Vaccinations are recommended. Watch for updates from us on the latest health and safety requirements and guidelines, including expected capacity and limits and please follow all other safety protocols as directed by event producers.


The Wear House is a two-day event, taking place during SXSW at 800 Congress on March 11-12. The venue address is 800 Congress Ave., Austin, TX 78701.

Yes! SXSW official badge holders are welcome to attend without having to request an invite. We will have a specified line at check in; please present your badge at the entrance. Note: Your credential will admit one and must be present for entry. Entry is on a first-come, first-served basis and subject to capacity.

Also yes! All you need to do is request an invite here. You will then receive a confirmation email that you’ve been added to our list. Note: Your invite will admit one and must be present for entry. Entry is on a first-come, first-served basis and subject to capacity.

You can register for a badge here

Access to The Wear House during open hours. All public programming within the space across the two days will be available for you to enjoy, as well as sponsor activations and available provisions.

The official hours of The Wear House are 11:00 AM - 6:00 PM each day.

Guests must be 21 years or older to attend. IDs will be checked upon entry, so please plan accordingly.

Yes, there will be security at check-in. Please allow yourself extra time for a line at the door and the check-in process. We will try to ensure that everyone gets in the door as quickly as possible!

Yes! Food will be served throughout the day while supplies last. Drinks will be served from 11:00 AM - 6:00 PM.