Natalie Holloway is Co-founder of Bala, a Los Angeles-based movement company. Ms. Holloway, a certified yoga instructor, and her fellow co-founder (and eventual husband) shipped the first 75,000 units of their now infamous Bala Bangles from their garage before appearing on Shark Tank, where they secured an investment from Mark Cuban and Maria Sharapova. Bala has since been featured in Forbes, The New York Times, and Esquire and was dubbed one of “The 17 Items That Defined 2020” by Vogue.

Prior to Bala, Ms. Holloway worked at best-in-class advertising agencies on marquee brands including Starbucks, Google, and Jeep.

She attended the Fashion Institute of Technology before graduating from the University of Texas at Austin.