Alexis Schrimpf leads end-to-end creative development for Olay globally, across all touchpoints, experiences, and equity, as well as guiding and coaching global design teams for SK-II, Old Spice, Safeguard, Secret, and Ivory. She also is Co-founder of SeeMe Beauty, a new skin care brand designed specifically for women over 50. Ms. Schrimpf came to P&G Beauty after roles as Global Design Director for some of P&G’s biggest brands including Crest, Oral B, Vicks, Prilosec, Pepto, and Metamucil.

Her passion for break-through creativity and design that builds businesses has been at the core of her career. Equally important has been the development of creative capability within P&G Beauty and especially within her design organization– always leaning heavily on her belief that with the consumer at the center of her work, transformative solutions will be found.

Before joining P&G in 2003, her wide-ranging career spanned several product categories and services, including as the first woman designer for Hasbro Toy’s G.I. Joe.

Ms. Schrimpf received her B.S. in industrial design from the University of Cincinnati.