Jenny Olsen serves as Chief Marketing Officer of Caleres and oversees all brand marketing, including consumer analytics, media, and creative. She leads marketing efforts across the entire portfolio to strengthen consumer connections, broaden the reach of their brands, and accelerate growth. Ms. Olsen joined Caleres in 2021, having previously served as Chief Marketing Officer of UNTUCKit, StitchFix, and Crate & Barrel, as well as Vice President and a member of the founding team at Piperlime. In her spare time, she devotes a significant amount of her attention advising entrepreneurs.
 
Ms. Olsen received a bachelor of arts from Colgate University and a master of business administration from Northwestern.