As Chief Mecca-Maginations Officer of MECCA Brands, Marita Burke is responsible for imagining the future of Australia’s leading prestige beauty retailer.

Deeply connected to consumer trends, her remit includes identifying and working with international brands to enable them to thrive in the ANZ market, overseeing the retailer’s large-scale creative initiatives and in-store experiences, and overseeing expansion into new markets.

Ms. Burke also is the creative architect behind Mecca Brands’ signature makeup collections, Mecca Cosmetica and MECCA MAX.